Blog Archives

HIPAA Dental Compliant Email Marketing for Care Providers

Direct Email Marketing Services I HIPAA Dental Compliance I iPost

Everyone knows that they they’re supposed to visit the dentist regularly.  However, many folks don’t – they wait until there’s an acute problem before they pick up the phone and make an appointment. People avoid the dentist for a wide

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Posted in Email Marketing, Healthcare Marketing

Preventative Care: How Providers Can Keep Patients Healthy through Email Automation

Direct Email Marketing Services I Preventative Care I iPost

Health care professionals know that it’s in both the patient’s and the provider’s best interest to focus on preventative care. For patients, early detection of diseases and conditions can not only prevent life-threatening incidents but also drastically improve overall quality

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Posted in Email Marketing, Healthcare Marketing

A Healthy Dose of Marketing Medicine for Pharmacies

The pharmacy or drug store has always been more than a place to get a prescription filled. Today’s pharmacies have become almost mini-department stores, but the pharmacist is still the most important person in the building. Whether you are a chain

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Posted in Healthcare Marketing

Why You Need a “Loser” on Your Weight-Loss Marketing Team

We’re not going to throw statistics at you, because that would just confuse the real issue, but do you know how many people in America are trying lose weight? Let’s just say it is a lot. If you’re trying to sell

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Posted in Healthcare Marketing

Why Your Clinic Needs to Practice Good Medicine and Better Data Security: Important Tip to Avoid Class Action Lawsuits

“I will respect the privacy of my patients, for their problems are not disclosed to me that the world may know.” These are words from the modern Hippocratic Oath, written by Louis Lasagna, M.D,  Academic Dean of the School of

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Posted in Data Breaches, Data Security, Healthcare Marketing

1.5 Million Reasons Your Healthcare Facility Needs Cyber Insurance

Insurance companies manage risk by pooling funds to compensate entities in the event of a loss. It’s a business, so it only makes sense that the insurance industry would come up with a solution for losses caused by data breaches.

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Posted in Data Breaches, Data Security, Healthcare Marketing