Blog Archives

Move Over Pixels; Paper Reigns In The Greeting Card Kingdom: Using Digital To Sell Your Paper Cards

What the Internet taketh away, can be given back. If the digital world has impacted your traditional greeting card business, you need to use the power of the Internet to promote your business and sell your paper cards.

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Posted in Email Marketing, Gift Marketing, Small Business

Can eCommerce Sites Turn Your Craft Business Into a Money Maker? Here’s How…

Many successful businesses started off as a passion or a hobby. If your crafts, art or homemade food products are drawing raves, it could be time to start selling online. Anyone can sell their original creations online. Profits don’t come

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Posted in Cottage industry, Email Marketing, Secure Email and Document Delivery, Small Business

Bakery Marketing Success In Tiny Delicious Bites

That delicious treat known as the cupcake is proof that a creative bakery marketing concept can have customers lined up outside of your bakeshop. We all grew up eating homemade cupcakes, but it wasn’t until some innovative bakers starting promoting

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Posted in Bakery Marketing, Email Marketing, Small Business

Green Marketing for Fuel-Efficient Vehicles

We are all looking for ways to save the planet. Driving vehicles that are more fuel-efficient makes a huge impact. So does using less paper. Losing the flyers and other paper promotions and switching to a green marketing plan helps

Posted in Automotive Sales and Repair Marketing, Email Marketing, Small Business

The Top Five Marketing Concepts to Increase Car Count For Auto Repair Shops

Automotive repair shops have a difficult time convincing customers that their shop is “the one”. There is heavy competition in this market. Some bad apples have made customers leery of doing business with unknown service providers. Innovative marketing concepts help

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Posted in Email Marketing, Secure Content Management, Secure Email and Document Delivery, Small Business

How Entrepreneurs Can Utilize Facebook’s New Tools in Their Marketing Campaigns

Social media marketing should be a strong component of your overall marketing strategy. Networking is very important for small businesses and start-ups. Facebook is one of the most important avenues for reaching your clients and enhancing your email marketing campaigns.

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Posted in Cloud Computing, Data Breaches, Data Security, Email Marketing, Secure Content Management, Small Business

How Musicians Can Protect Their Intellectual Property Through Strong Data Security

There is no other industry that has been impacted more by stolen intellectual property than the music business. Most of this occurs through illegal downloading or peer-to-peer file sharing. A data breach can often lead to stolen information. Music industry

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Posted in Cloud Computing, Data Breaches, Data Security, Secure Content Management, Secure Email and Document Delivery, Small Business

Independence Day for Entrepreneurs: How The Cloud Helps You Grow Into Your Own

The Fourth of July is a national holiday, but many entrepreneurs are keeping an eye on their business even while taking a day off. If your business was cloud-based, you’d be able to do the same thing.

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Posted in Cloud Computing, Data Breaches, Data Security, Email Marketing, Paperless Office, Secure Content Management, Secure Email and Document Delivery, Small Business

Do’s and Don’ts: How To Act Like A Professional In The Online World

Why is it that all of a sudden when we get online we forget all the rules? Is it the anonymity of the Internet? Younger people are more likely to commit faux pas, or worse when it comes to the

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Posted in Cloud Computing, Data Breaches, Data Security, Secure Content Management, Secure Email and Document Delivery, Small Business

The Global Marketplace: Early Adopters of the Cloud are Reaping the Benefits

Companies that are operating in the cloud know the benefits of conducting business by leveraging the power of this connected world to collaborate with partners around the world. Entrepreneurs and start-ups now aim higher and look to the global marketplace

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Posted in Cloud Computing, Data Security, Secure Content Management, Secure Email and Document Delivery, Small Business