iPost Webinar

In this down economy, every email address and every email sent count more than ever. One of the trickiest parts of maximizing the revenue from an email list is mailing to addresses of customers or prospects who are not actively interacting with your brand: clicking, buying, viewing, etc. They are more likely to opt-out – the real cost of email - or flag you as a spammer thereby hurting your ability to get your email in inboxes.

If your email response rate drops unexpectedly at an Internet Service Provider(s) (ISP) and does not improve, it is often because the ISP has assigned a poor email sender reputation to your email sending IP address(es). The good news is that there is a straightforward process to improving your reputation and preventing it from being damaged in the first place: iPost’s Rapid Reputation Repair segmentation technique.

Moderator: Craig Kerr, VP of Marketing, iPost

Speaker: Steve Webster, Chief Strategy Officer, iPost

The Rapid Email Reputation Repair segmentation technique

The Rapid Reputation Repair technique is designed to improve (or protect) your reputation, and get your email into your subscribers’ inboxes, as quickly as possible while minimizing impact on your email response rates and email production process. It works by managing the rate of Report Spam complaints. In this webinar you will learn the 6 steps of this unique and proven technique.

After the webinar, all registrants will receive a copy of Rapid Email Reputation Repair: The 6 steps to emailing safely to a questionable list