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iPost - Features - Targeted Messaging

Deliver the right content to the right person.

Strengthen your program, your customer relationship

With iPost's list segmentation, message personalization, and behavior triggered mailings, email marketing campaigns can reach their full potential.

List Segmentation |
Segment your lists with geographical, profile, mailing or purchase history, or almost any other field in your customer database, and send just the message you want to your contacts.

Personalization |
Optional full message personalization, from simple mail merge to complex rules-driven conditional content, is supported via iPost Template Language instructions embedded in your mailing content.

Triggered Mailings |
Triggered mailings are quickly becoming even more important in email marketing programs. Use the iPost system to send emails to contacts upon completion of data, event, and behavior criteria.

 

"After 3 1/2 years of using iPost's email delivery services, we continue to find new ways to reach our students and advertisers through opt-in direct mail.

Thanks for keeping up to date on the technology and the laws so we look good."

- NextStep Magazine

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