Strengthen your program,
your customer relationship
With iPost's list segmentation, message personalization,
and behavior triggered mailings, email
marketing campaigns can reach their full potential.
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Segment your lists with geographical, profile, mailing or purchase history,
or almost any other field in your customer database, and send
just the message you want to your contacts.
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Optional full message personalization, from simple mail merge to complex
rules-driven conditional content, is supported via iPost Template Language
instructions embedded in your mailing content.
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Triggered mailings are quickly becoming even more important
in email marketing programs. Use the iPost system to send emails to contacts
upon completion of data, event, and behavior criteria.
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