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Email Marketing

  • The Synergy of SEO, Ads & Email: Converting Web Traffic into Loyal Subscribers

The Synergy of SEO, Ads & Email: Converting Web Traffic into Loyal Subscribers

2024-03-27T07:28:28-06:00By |Tags: , , |

In digital marketing, finding the perfect blend of strategies to elevate your brand and connect with your audience is crucial. Today, we're exploring how SEO, ads, and email marketing synergize to convert casual web visitors into loyal subscribers. Presented by iPost and Andrew Kordek, the "Email Never Sleeps" podcast's third season features a [...]

  • The Power of Storytelling and Personalization

The Power of Storytelling and Personalization

2024-02-21T09:26:05-07:00By |Tags: , , |

Storytelling and personalization have emerged as pivotal elements that can significantly enhance the effectiveness of email campaigns. Episode 7 of the "Email Never Sleeps" podcast, hosted by Andrew Kordek, features a deep dive into these crucial topics with the expertise of Toni Rexroat, an email marketing veteran known for her exceptional storytelling skills. [...]

  • AI Email Tactics: Best Use Cases For Email Marketing

AI Email Tactics: Best Use Cases For Email Marketing

2024-02-21T08:53:02-07:00By |Tags: , , |

In the rapidly evolving world of digital marketing, artificial intelligence (AI) has emerged as a transformative force, particularly in the realm of email marketing. The latest episode of the "Email Never Sleeps" podcast, hosted by Andrew Kordek and presented by iPost, delves deep into this topic. Featuring Elizabeth Jacobi, the founder of Mocha [...]

  • Understanding Email Open Rates

Understanding Email Open Rates

2024-03-02T11:25:41-07:00By |Tags: , , , |

Whether you're a seasoned marketer or just starting out, understanding the nuances of email marketing metrics is crucial to optimizing your campaigns for maximum impact. Among these metrics, email open rates stand out as a fundamental indicator of your email's initial success, acting as a gateway to further engagement through click-through and click-to-open rates [...]

  • Essential Types of Email Campaigns for Marketers copy

9 Essential Types of Email Campaigns for Marketers

2024-02-22T12:45:14-07:00By |Tags: , , , , |

Email campaigns are a direct and powerful way to communicate with your email list in the ever-evolving digital marketing landscape. Each email campaign offers a unique opportunity to strengthen your relationship with your audience, from welcoming new subscribers to nudging those almost forgotten carts across the checkout line. Let's explore nine essential email campaigns [...]

  • The Perfect Welcome Series: Setting Up Your Brand and Consumers for Success

The Perfect Welcome Series: Setting Up Your Brand and Consumers for Success

2024-02-21T08:58:39-07:00By |Tags: , , |

In the ever-evolving landscape of email marketing, the welcome series stands as the cornerstone of a successful brand-consumer relationship. Episode 5 of Season 3 of the "Email Never Sleeps" podcast, hosted by Andrew Kordek, shines a spotlight on this pivotal aspect of email marketing. Joining him is Jennifer Hoth, an email marketing expert [...]

  • Email Never Sleeps Podcast 04

The Art of Casino Marketing

2024-02-13T09:41:23-07:00By |Tags: , , |

In the latest episode of "Email Never Sleeps," hosted by Andrew Kordek, we had the privilege of discussing the evolving marketing landscape with Scott Wolson, a seasoned expert in casino marketing. The conversation centered around a critical issue many marketers face today: the overshadowing of copy and creativity by technological advancements and artificial [...]

  • Maximizing Email Engagement: Insights from Monica Badiu on iPost's "Email Never Sleeps

Maximize Engagement: Pro Tips for a Successful Email List Cleanup

2024-02-12T11:41:58-07:00By |Tags: , , |

Welcome to another episode of "Email Never Sleeps," hosted by Andrew Kordek of iPost. In Season 3, Episode 3, we had the pleasure of hosting Monica Badiu, an esteemed email marketing copywriter and coach, from Bucharest. This episode, titled "Maximizing Engagement," delves into the crucial world of email list cleanup and the [...]