Join Andrew Kordek of iPost and special guest Mike Austin, the CEO and co-founder of Fresh Relevance, as they jump into casino marketing through email. With 40+ years of combined experience in the field, they discuss the 3 pivotal emails that every casino gaming operator, or any travel and service organization, should incorporate in their marketing strategy.
From a powerfully personalized welcome email to a meticulously crafted cart abandonment sequence and a thoughtful post-visit engagement strategy, these industry experts reveal how to humanize your emails and make the most of your customer data to encourage repeat business and sustain strong relationships with your clients. Stay tuned to the end for a comprehensive breakdown of strategies, fresh takes on customer engagement, and valuable insights for everyone in the casino and travel industries.
Whether you're a seasoned marketer or new to the game, this video is your winning hand for mastering casino marketing in 2023.
Andrew Kordek
Mike Austin
