In this casino email marketing tip video, we’ll show you how iPost allows you to leverage player ID instead of email address when sending casino email marketing messages.

Casino Email Marketing Tip – Leverage Player ID Instead of Email Address

Using PlayerID in Casino Marketing

By using player ID, you’ll be able to target your casino email marketing messages specifically to your players. This is a great way to increase your casino email marketing ROI. By using player ID, you’ll be able to deliver a message that’s specifically relevant to your players.
Be sure to check out this casino email marketing tip to see how you can improve your casino email marketing strategy!
Most other email service providers require you, the casino marketer, to use an email address as the primary and only unique record identifier. This is not the case with iPost!
Unlock the power of casino industry data today. iPost empowers the casino marketer to get and use granular customer data. Unlike other ESPs, iPost allows the option to use Player ID specific to the casino industry which solves an industry problem of having to use an email address as the unique identifier.