Introducing a New Email Campaign Type: Re-Welcome Email

2022-01-27T12:55:02-07:00By |Tags: , |

THE NEW DORMANTS: I would like to introduce you to Sara and Bob, the new dormants. They are email subscribers you acquired several months ago via an aggressive and expensive digital marketing campaign. We have several points of valuable data on Sara and Bob that were captured during the sign-up process and have been [...]