Gaming

  • Muckleshoot Casino

Muckleshoot Casino Resort Partners with iPost, Inc. to Elevate Email Communications and Targeted Guest Engagement

2026-04-10T11:03:42-06:00By |Tags: |

Muckleshoot Casino Resort, the Pacific Northwest's premier gaming and hospitality destination, has chosen iPost to power its guest communication strategy, and we couldn't be prouder. Our platform is built for exactly this: solving the complex, data-driven challenges that high-volume casino marketing demands, from advanced segmentation to personalized offers delivered at scale. This partnership is a testament to [...]

  • CDC Gaming

IGA: “We made a lot of money. That was when I saw omnichannel marketing work.”

2026-04-13T10:23:56-06:00By |

At the Indian Gaming Tradeshow & Convention Tuesday, a panel titled “From Mailbox to Mobile: Connecting Direct Mail, App, Email, and Automation for Casino Growth” turned into a more honest conversation than most on the topic.Everyone in the room is already using multiple channels. Direct mail is still the foundation, email is active, most operators have an app, [...]

  • casino player acquisition best practices

Best Practices for Casino Player Acquisition (That Actually Turn Into Long-Term Value)

2026-03-15T12:16:24-06:00By |Tags: , |

Best Practices for Casino Player Acquisition (That Actually Turn Into Long-Term Value) Casino visitation is booming again, and competition has never been tougher. In 2024, an estimated 122 million U.S. adults visited a casino in the past 12 months, with the average age on the floor trending younger every year. That means player acquisition [...]

  • what is theo_

What Is THEO in Casino Marketing?

2026-03-15T11:56:22-06:00By |Tags: , , |

If you work in casino marketing long enough, you’ll hear one metric referenced in every serious strategy conversation: THEO. But what is THEO in casino marketing and why does it matter more than actual loss? Let’s break it down in a way that’s practical, strategic, and directly tied to how modern casino marketing teams [...]

  • Ipost

iPost Reports 20% YoY Revenue Growth for 2025, Fueled by Strategic Expansion and Platform Innovation

2026-04-10T11:15:08-06:00By |Tags: |

iPost, the leading email sending platform built to solve real challenges in highly regulated and other data and content sensitive industries, including gaming, legal services, and scholarly/STM (science, technology, medical) publishing, today announced 20% year-over-year revenue growth for the full year 2025 compared to 2024. The company's consistent performance throughout the year reflects sustained demand for its [...]

  • casino marketing specialists

Casino Marketing Specialists: What They Do, Why They Matter, and How to Choose One (2026 Guide)

2026-02-09T17:22:14-07:00By |Tags: , , , |

Casino Marketing Specialists: Who Actually Grows the Casino? If you run a casino today, you’ve probably asked yourself: Who is truly responsible for driving profitable play and visits? What does a modern casino marketing specialist actually do? How do you tell a real expert from someone who just “does digital” for everyone? The days [...]

  • Best Email Service Provider for Gaming

Best Email Service Provider for Gaming (2026 Guide)

2026-02-03T15:58:13-07:00By |Tags: , , , |

As Gaming Tightens Up, Who Actually Powers the Best Email? For gaming brands, email isn’t just another marketing channel anymore. It’s how you move players, protect them, and prove you’re in control. Today’s players and guests interact with casinos, sportsbooks, and iGaming brands through: Real-time odds and offers Cross-property comps and rewards Regulatory and [...]

  • casino public relations

Casino Public Relations: Email Marketing Strategy Guide

2026-02-03T16:21:23-07:00By |Tags: , , , , |

Updated Feb 2026. Casino public relations (PR) and marketing demand exceptional precision and expertise. The stakes are high, competition is relentless, and public perception can shift in an instant. A well-executed PR strategy drives customer engagement and protects brand reputation.  In the modern era, email marketing has emerged as a powerful yet underused tool [...]

iPost: Email & Messaging Software Platform