email marketing

  • zerobounce

iPost and ZeroBounce Partner to Deliver Cleaner Data and Stronger Email Performance for Regulated Industries

2026-07-20T12:56:43-06:00By |Tags: |

iPost, the leading email sending platform built to solve real challenges in highly regulated and other data and content sensitive industries, including gaming, legal services, and scholarly/STM (science, technology, medical) publishing, today announced a new strategic partnership with ZeroBounce, a leading email validation and deliverability company. The partnership brings native, real-time email list verification directly into the [...]

  • online casino marketing strategy

Online Casino Marketing Strategy: How iGaming Brands Acquire and Retain Players

2026-06-22T17:09:48-06:00By |Tags: , , |

A strong online casino marketing strategy is built around more than signups. It should support customer acquisition, improve retention, and create a better overall casino experience across the full player lifecycle. In the online gaming space, brands have to balance aggressive growth with trust, compliance, and smarter marketing efforts that match different target audiences. [...]

  • Why Email Unsubscribe Rates Are Rising

Why Email Unsubscribe Rates Are Rising

2026-06-08T18:33:42-06:00By |Tags: , , |

TL;DR: Email unsubscribe rates are rising because inboxes are more crowded, Gmail has made opting out easier, and subscribers are less willing to tolerate irrelevant or overly frequent sends. With the average unsubscribe rate climbing to 0.22% in 2025, brands need stronger cadence control, smarter segmentation, and earlier re-engagement to reduce list fatigue and [...]

  • Approval Workflow Best Practices for Scholarly Publishing Emails

Approval Workflow Best Practices for Scholarly Publishing Emails

2026-05-01T07:11:37-06:00By |Tags: |

In scholarly publishing, email is rarely a one-person job. An issue alert, eTOC, society newsletter, sponsored send, or content recommendation email often touches multiple stakeholders before it ever reaches a subscriber. Editorial teams care about accuracy. Marketing wants performance. Society leaders may want visibility. Sales or sponsorship teams may have placement requirements. Legal or [...]

  • iPost Best of List regulated

Best Email Compliance Software for Regulated Industries (2026 Guide)

2026-04-19T09:28:51-06:00By |Tags: , , , |

If you are searching for email compliance software, you are probably not looking for a prettier drag-and-drop builder. You are looking for control. Control over who can send. Control over what gets approved. Control over which audiences should be suppressed. Control over how messages are reviewed, documented, and governed before they go out. That [...]

  • Muckleshoot Casino

Muckleshoot Casino Resort Partners with iPost, Inc. to Elevate Email Communications and Targeted Guest Engagement

2026-04-10T11:03:42-06:00By |Tags: |

Muckleshoot Casino Resort, the Pacific Northwest's premier gaming and hospitality destination, has chosen iPost to power its guest communication strategy, and we couldn't be prouder. Our platform is built for exactly this: solving the complex, data-driven challenges that high-volume casino marketing demands, from advanced segmentation to personalized offers delivered at scale. This partnership is a testament to [...]

Best Email Service Provider for STM Publishing (2026 Guide)

2026-04-19T08:45:07-06:00By |Tags: , , , |

If you are evaluating the best email platform for STM publishing, you are probably not looking for a generic newsletter tool. You are looking for a platform that can handle the real complexity of scientific, technical, and medical publishing: content alerts, issue alerts, eTOCs, audience segmentation, monetization, deliverability, and the challenge of turning journal [...]

iPost: Email & Messaging Software Platform