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Best Practices

  • The 20 Do’s & Don’ts for Association Email Marketing

The 20 Do’s & Don’ts for Association Email Marketing

2023-07-28T12:52:20-06:00By |Tags: , , , |

Introduction The biggest question that many Associations have regarding Association email marketing is, “What are the best practices I should adopt?” There are fundamental best practices such as not purchasing lists, privacy, compliance, and those that minimize risk. However, the best practices we will focus on assume that the fundamentals are in place. [...]

  • Career Growth in Email Marketing: Advice for Aspiring Professionals 02 09

Career Growth in Email Marketing: Advice for Aspiring Professionals

2023-10-16T11:30:15-06:00By |Tags: , , , |

In episode 9 of the Email Never Sleeps podcast titled "Career Growth in Email Marketing: Advice for Aspiring Professionals," Andrew Kordek and Eric Kriegermeier engage in an insightful discussion about their journey in the email industry. Eric, the Director of Solutions Engineering at Shaw/Scott, shared his experience and valuable advice for those looking [...]

  • Casino Email Marketing Automation Journey with 5X ROAS

Casino Email Marketing Automation Journey with 5X ROAS

2023-06-02T08:23:18-06:00By |Tags: , , |

Are you a casino marketer looking to maximize your digital and email programs to increase revenue? If so, you've come to the right place! This blog post will explore a casino email marketing automation journey with 5X ROAS and game-changing strategies that can revolutionize your casino's email marketing efforts. Andrew Kordek, from iPost, [...]

  • Email Never Sleeps Season 2 Episode 7

Email Marketing Mastery: The Art of Defining Success in Email

2023-05-11T09:11:55-06:00By |Tags: , , , |

Email marketing is a powerful tool that can yield exceptional results when executed strategically. Defining success in your email campaigns is crucial to reach email marketing mastery.  In this post, we will explore the critical aspects of defining success in email marketing and how to leverage them for optimal results. By focusing on [...]

  • Discover the Insider Strategies for Creating a Loyalty Program That Actually Works

Discover the Insider Strategies for Creating a Loyalty Program That Actually Works

2023-04-25T09:25:50-06:00By |Tags: , , , |

In episode 5 of the Email Never Sleeps podcast, Andrew Kordek, from iPost, interviews David Slavick Co-founder & Partner of Ascendant Loyalty, about loyalty programs and the importance of effective communication with customers. Email Never Sleeps  Season 2 Episode 5 with David Slavick Slavick explains that his company offers end-to-end customer relationship marketing [...]