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Foundations of Email: The Building Blocks of Saying Hello
Welcome to Season 3 of Email Never Sleeps Email Never Sleeps is the podcast where we dive deep into the essentials of email marketing. In this episode, titled "The Foundations of Email: Building Blocks of Saying Hello," join our host, Andrew Kordek, and guest, Scott Cohen, to explore the intricacies of crafting that perfect first email. With decades of combined experience in email marketing, they share valuable insights and practical tips to enhance your [...]
Email Marketing 2024: Launching Season 3
Welcome to Season 3 of Email Never Sleeps: A New Chapter for the Email Marketing Podcast As we step into the exciting new season of "Email Never Sleeps," I can't help but look back with pride and forward with anticipation. Since our inception in 2021, our journey through the realms of email marketing has been nothing short of incredible. Our podcast, dedicated to the ever-evolving world of email marketing, has surpassed our expectations in [...]
Casino Email Senders Are Being Canceled ❌
This video serves as an urgent wake-up call for casino marketers and technologists. Andrew Kordek from iPost recently attended a specialized conference focused on Casino Marketers and Technologists. He was fortunate enough to share insights from his team’s recent research. The findings are somewhat unsettling, especially if you're in the casino, sports betting, or general gambling industry. The Startling Discovery iPost's marketing team has uncovered a list of about 36 Email Service Providers (ESPs) whose [...]
Casino Marketing: Master These 3 Emails in 2023
Join Andrew Kordek of iPost and special guest Mike Austin, the CEO and co-founder of Fresh Relevance, as they jump into casino marketing through email. With 40+ years of combined experience in the field, they discuss the 3 pivotal emails that every casino gaming operator, or any travel and service organization, should incorporate in their marketing strategy. From a powerfully personalized welcome email to a meticulously crafted cart abandonment sequence and a thoughtful post-visit engagement [...]
Legalese and Footers: Are They Necessary in Email Marketing?
In today's episode of Email Never Sleeps, we dive deep into the world of email footers, legalese, and their impact on your email marketing campaigns. Our guest speaker, Aysha Zouain, a marketing technologist and email marketing specialist at the City National Bank of Florida, shares her insights and experiences in this fascinating discussion. In this episode of the Email Never Sleeps podcast, we explore the often-overlooked aspect of email marketing—footers. We examine the role of [...]
Compelling Emails: A Visual Guide for Associations and Non-Profits
Introduction An inbox is a crowded place these days. Besides the general noise and deals, subscribers are inundated with asks of all kinds from brands. Associations and Non-Profits have an even bigger task at gaining the subscriber's attention and conversion, so a solid strategy coupled with high-performing creative is essential. Compelling emails are important. Here are ten examples of Association and Non-Profit emails Email Designs that we love at iPost. Take Action Email [...]
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